SEO Analytics Training
Learn how search engines see your content. Understand what the numbers actually mean and how they connect to real user behavior.
We focus on practical analysis — reading reports, spotting patterns, and making sense of metrics without getting lost in dashboards.
What You'll Learn
Three focused courses that take you from basic metrics to actionable insights. Each builds on real scenarios you'll encounter when analyzing site performance.
Search Console Basics
Read performance reports without confusion. Identify which queries drive clicks and where impressions don't convert.
6 weeksTraffic Pattern Analysis
Spot when numbers change for a reason versus random fluctuation. Connect drops or spikes to actual site changes or seasonal shifts.
8 weeksRanking & Keyword Tracking
Monitor position changes that matter. Understand why some keywords move and how user intent shifts over time affect your visibility.
7 weeksYour Instructors
Harlan Beckett
Technical SEO
Elowen Thorne
Analytics Strategy
Quillan Frost
Data Interpretation
Merritt Vale
Search Behavior